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UTM Link Builder

Build UTM-tagged URLs for Google Analytics campaign tracking. Free online UTM link builder with presets for Google Ads, Facebook Ads, email newsletters, and more.

e.g., google, newsletter, facebook

e.g., cpc, email, social

e.g., spring_sale, product_launch, brand_awareness

Paid keywords for search ads

Differentiate ads in A/B testing

UTM Parameter Guide
utm_sourceIdentifies which site sent the traffic (e.g., google, facebook, newsletter)
utm_mediumMarketing medium used (e.g., cpc, email, organic, social)
utm_campaignCampaign name for specific promotion or product (e.g., spring_sale)
utm_term(Optional) Paid search keywords to identify which keywords drove traffic
utm_content(Optional) Differentiate similar content or links for A/B testing

About This Tool

Create and customize content with the Utm Link Builder directly in your browser. Configure your preferences, generate the output, and download or copy the result. Everything runs client-side — your data stays private and processing is instant.

How to Use

  1. Configure the settings and options to match your requirements.
  2. Click Generate to create your output.
  3. Preview the result and make adjustments if needed.
  4. Download the output file or copy it to your clipboard.

Frequently Asked Questions

Can I customize the generated output?
Yes. The tool provides various customization options to tailor the output to your specific needs. Adjust settings before generating, or regenerate with different options.
Is the generated content free to use?
Yes. Everything you generate with this tool is yours to use for personal, educational, or commercial purposes without any restrictions or attribution requirements.
Does this require an account?
No. The tool is ready to use immediately with no sign-up, no email, and no registration. Just open the page and start generating.
Is my input data kept private?
Yes. All processing happens in your browser. Your input data and generated output are never sent to any external server.